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LGM Blog

Marketing Mondays with Mike: Stop Buying Tools. Build Better Systems.

5/25/2026

 
Picture
Sometimes tech stacks look like storage closets.

Full of stuff.

Not much working together.

Most growing businesses don't need more software.

They need:
​
  • clearer process
  • better integration
  • stronger execution rhythm

Tools rarely fix systems problems.

They usually expose them.

I'd take a disciplined simple stack over a bloated sophisticated one almost every time.

#MarketingMondays #MarTech #GrowthSystems


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    Michael Fry
    Fractional CMO/CGO

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Michael Fry
Fractional CMO/CGO
Let's Go Marketing, LLC

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